I grew up in Gun Hill Projects, 2 blocks away from the restaurant. In the 60's, you either went for Chinese food, or Italian. Our Chinese was Hom and Hom on W. Fordham Rd. our Italian, was that place that I remember as Louis...
Sure it is possible that the name was Louis. I did some research on this some years back and found a few mentions of the name being Luna, but one has to be wary of taking anything as the gospel, especially when it comes from the internet. Your own personal memory of the restaurant is the first that I've come across so I'm not going to argue the point.
That's one reason I would love to see "documentation" (such as a telephone directory listing) to settle this. (I had asked one of our resident Bronx members who used to frequent libraries to look it up, but it was never done).
